Customization for Branding
Another key feature of a tailor-made tin box is that it is possible to match the company's CI. With high-quality printing, you can create intricate designs and use dazzling colors to catch more eyeballs. Such a process of individual kit means that not only do the packaging look beautiful, but it will also leave a lasting impression. Whether it is coming from a brand that business customers know and trust or up to now unknown companies which have emerged quickly in recent years because new markets opened up and technology created new paradigms, simple things such as a brand icons (as shown in Figure P8 ) stand out first as the emblem of corporate identity thus ensuring that successful all-important initial contact with clients will be established for these competitive player---who are themselves often just startups without any formative history preceding them at all! By having a unique, memorable style and image, firms can effectively convey the essence of their brand to prospective clients.